Google Ads

Only pay for clicks from people ready to buy.

Most SA business owners who've tried Google Ads themselves got burned - wrong keywords, wasted budget, nothing to show for it. We set up and manage your campaigns so your budget reaches people actively searching for what you do, and nothing else.

Have a question first? → Contact us
Instant visibility - show up on page 1 from day one
You own your ad account - full transparency, always
Weekly optimisation - campaigns improve every week
What's Included

Full campaign management - nothing left to chance.

Most businesses waste ad spend on campaigns that aren't set up correctly. We build your campaigns from the ground up and optimise them continuously so every rand works harder. Wondering what to budget? See our breakdown of Google Ads costs in South Africa.

Campaign Strategy & Setup

We build your campaigns from scratch - account structure, bidding strategy, ad groups, and conversion tracking - correctly configured from day one.

Keyword Targeting

We target the exact searches your ideal clients type when they're ready to buy - and add negative keywords to block irrelevant traffic that wastes your budget.

Ad Copywriting

Compelling ad copy that speaks directly to your ideal client's problem and differentiates you from competitors in the same search results.

A/B Testing

We continuously test ad variations, landing pages, and bid strategies - so your cost-per-lead drops over time rather than staying flat.

Weekly Performance Reports

Every week: clicks, spend, leads, cost-per-lead, and what we changed. Plain English - no jargon, no dashboards to decipher.

Budget Protection

Your ad account belongs to you - not us. We manage it on your behalf with full transparency. You can see every click, every spend, at any time.

What You Get

Leads now - not in six months.

Immediate visibility

Unlike SEO, which takes months to gain traction, Google Ads puts you on page 1 within days. You start generating leads while everything else is being built.

Targeted traffic only

Every click comes from someone who searched for exactly what you offer - in your area, at the right moment. No wasted impressions, no cold audiences. That intent is why we usually recommend Google Ads before Facebook Ads for service businesses.

Improving efficiency

The more data your campaigns accumulate, the better they perform. We use that data to reduce your cost-per-lead every single month.

Total control

You set the monthly ad budget. You own the account. You can pause, increase, or stop at any time. No lock-in contracts.

How Your Budget Works

You control your ad spend. We control the results.

There are two costs: our management fee (billed monthly), and your ad spend (paid directly to Google). They're completely separate - we never touch your ad budget.

Your ad spend → Google Paid directly to your Google Ads account. You set the budget. You own the account.
Management fee → Sentaflow A flat monthly fee covering strategy, optimisation, ad copy, testing, and reporting.
Full transparency You can log into your account at any time and see every click, every rand spent, every result.
What's Next

Google Ads fills your pipeline fast. Combined with SEO and Web Design, the results compound.

Google Ads gives you immediate leads. SEO builds your long-term organic foundation. Together, as the Lead Engine, they create a system that generates qualified appointments - with a 60-day guarantee.